Cha Company

The Cha Company feasibility study was undertaken by UDC to identify possible locations for a new café/commercial outlet in Kochi. The study involved two main components – primary research with local businesses to assess the food & beverage market key neighbourhoods including Kakkanad, Kaloor and Panampilly Nagar; secondary research on the real estate market in Kochi covering residential and commercial property profiles.

The detailed SWOT analysis of the three neighbourhoods, and an indepth analysis of the market segment, ownership/leasing patterns, consumer base and sales strategies of existing businesses in possible locations informed the roadmap of the new outlet for Cha Company.

Project team: Vidhya Mohankumar & Srivardhan Rajalingham